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Indian Economy

Cashless vs Cash-based Economy – What are the Pros and Cons of such economies how do they effect the citizens of the country?

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Cashless economy refers to an economy in which flow of cash takes place through digital modes of transactions including credit and debit cards, instead of cash.  This also include electronic transfer technology methods such as IMPS, NEFT and REGT, and Mobile wallets. While there are several benefits of being a cashless economy, some experts reckon that cash could never be fully eliminated as a mode of transaction in a society.  The primary reason is that cash instills confidence among consumers Read more [...]
General Analytics

How Start Ups will be Benefited out of Data Analytics? Guidance for Effective Usage of Data Analytics in Early Stage Businesses

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In order to stay competitive in the dynamic business world, startups need to have an unconventional wisdom of marketing.  Already struggling with a limited budget for marketing, startups must achieve a high consumer conversion rate. The key differentiator between two startups is pace.  Things need to be done at a faster pace for startups to be competitive against large companies.  And, in order to react to market conditions and changing consumer trends, startups today rely heavily on data Read more [...]
General Analytics

Analytics and Big Enterprises Success – A few Interesting Case Studies in Data Analytics

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What to do with ever-growing volumes of (particularly unstructured) data and the benefits of slice-and-dicing data to gain insight have been on the business radar for some time.  What have differed in this time are the solutions that have been pitched to solve the problem.  Ten years ago, business intelligence was the panacea to the data analytics debate. Business analytics has the capability to enable business owners, strategic marketing professionals and even business managers to analyze Read more [...]
General Analytics

Data Analytics and Political Campaign: Successful Usage of Data Analytics in Political Campaign

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What would you do once a carefully planned task gets the wrong path? Without any doubt, each of us has experienced such a situation through our daily lives.  We just sit back and also analyze everything that happened and trying to identify the root cause of the issue.  Additionally, we also take into consideration the aspect that can affect the situation.  Data analytics is the simple form of analysis that often use in daily lives.  The same seizes true for organizations that use data analytics Read more [...]
Global Economy

Donald Trump and the Global Economy – Quick Overview of the Proposed Policies as Outlined by the President elect?

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Donald Trump was elected as the 45th US President on November 8, 2016, and is stated to take office as the President of the United States on January 20, 2016.  The new US President elect Donald Trump has proposed many new policies for running the government, which have generated curiosity among the global investors.  Experts suggest that these policies may prove to be costly, and not just to the US but to the overall global economy.  Most importantly, the global trade scenario is expected to drastically Read more [...]
Indian Economy

Demonetization of High Denomination Currency Notes and its Impact on the Indian Economy – How Effective will it be to curb Black Money Circulation in India?

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On November 8th, 2016, Government of India announced its decision to demonetize or ban old currency notes of INR 500 and INR 1,000 in circulation.  This move was taken to curb “black money and counterfeit notes used by terrorist organizations for illegitimate activities” in the economy.  These two currency notes account for 86% of all the currency in circulation. The move to demonetize High Denomination Currency notes has massively impacted lives of almost every Indian according to the Read more [...]
Market Research, Technology Research

CRM and ERP – Global Market and Latest Trend – How Will the Collaboration of these Two Technologies Impact the Market?

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ERP (Enterprise Resource Planning) software has been designed to make organizational processes more effective and efficient. It allows organization to efficiently manage all key functions related to accounting, warehouse, inventory, and supply chain. On the other hand, CRM (Customer Relationship Management) software supports the customer-part of the business. CRM manages information about clients and captures all relevant details as well. This allows organization to build better relationships with Read more [...]
Startups India

Start-up Funding Outlook – How are the trends shaping up in the Start-up Arena in India? Which are the most favored Indian cities for the Investors?

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Venture capital funds and angel investors are proving to be a big boon for the Indian startup story.  Indian startups such as Flipkart, Olacabs, Snapdeal, Hike, Shopclues, Freecharge, Inmobi etc. have received various rounds of follow-on financing recently.  The funding has come both ways for the start-ups, from their existing investors and from many new investors.  There is a growing trend among the youngsters to be part of startups.  According to a poll by Inshorts and Ipsos, over 50% of the Read more [...]
Market Research

Transatlantic Trade and Investment Partnership (TTIP) – An Upcoming Trade Agreement –Impact of TTIP on World’s Trade Scenario

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Globally, bilateral and regional trade agreements, such as FTAs (Free Trade Areas), have become the primary drivers toward global economic integration since the early 2000s.  Transatlantic Trade and Investment Partnership (TTIP) is similar to that notion.  It is a proposed trade agreement between the EU (European Union) and the USA (United States of America).  The agreement is aimed at establishing the biggest free trade zone in the world spanning over the North Atlantic region.  What differentiates Read more [...]
Market Research, Startups India

Blockchain Technology – Banking of the Future Generation – How is it Beneficial over Traditional Banking?

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Blockchain Technology, most commonly known to the masses as the central theme behind Bitcoin, is based on distributed ledger methodology.  This innovative and sophisticated technology supports cryptocurrencies such as Bitcoin, and utilizes the principles of cryptography, game theory, and P2P networking, to function. Blockchain, even though still in its nascent stage, has become one of the hottest topic around the world.  Google searches related to “Blockchain” market intelligence shows Read more [...]
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