Tag Archives: Marketing Plan

Market Research

Political Strategies by Analyzing NOTA Votes – Opportunity for Alternate Political Parties in NOTA States

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NOTA, or "None of the Above," was introduced in India election to provide voters with the option to reject all candidates running in an election. This option allows voters to express their dissatisfaction with the available candidates while still participating in the democratic process. The Supreme Court of India mandated the inclusion of the NOTA option in electronic voting machines (EVMs) on September 27, 2013. The primary objective of NOTA is to ensure that voters who do not wish to vote for any Read more [...]
Market Research

Skateboard Platform and EV Industry – Interesting Market Developments in Automotive Market

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What is skateboard in the EV industry?  It is platform typically consists of a flat, elongated chassis that houses the battery pack, electric motor, and other key components. The design resembles a skateboard, with the battery pack forming the "deck" and the electric motor, suspension, and other components integrated into the chassis resembling the "wheels."   The first EV skateboard platform prototype was developed by General Motors in 2002. Since then, OEMs and other technology Read more [...]
Business Consulting

Artificial Intelligence (AI) and Robotics and its Applications – Hospitality Industry

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Hospitality industry has experienced a significant transformation, primarily driven by the continuous advancement of technology.  The introduction of Artificial Intelligence (AI) and robotics will greatly influence the industry, becoming essential tools in revolutionizing guest experiences, streamlining operational processes, and achieving unprecedented levels of efficiency. As of now, the hospitality industry is being transformed by AI and robotics, which are bringing new levels of personalization, Read more [...]
Market Research

Interesting 10 AI Business Models – Overview of Artificial Intelligence (AI) And Machine Learning (ML) Market

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The impact of artificial intelligence (AI) and machine learning (ML) on our lives and industries is undeniable.  Each day unveils fresh AI advancements that are transforming our interactions with technology and business operations.  Companies are leading the charge in this AI evolution, spearheading innovation and drawing substantial investments through their pioneering progress. Per market report, the global AI market is on an upward trajectory, with industry analysis companies forecasting Read more [...]
Business Consulting

Rising Tide of Electric and Hydrogen Fuel Cell Vehicles – Altering Market Dynamics in Automotive Industry Landscape and Market Trends

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The automotive industry is undergoing significant changes, primarily due to the rising popularity of electric vehicles (EVs) and hydrogen fuel cell vehicles (FCVs). The proportion of electric cars in total sales has more than tripled in just three years, increasing from approximately 4% in 2020 to 14% in 2022. Moreover, the stock of fuel cell electric vehicles surged by 40% in 2022 compared to the previous year 2021. These vehicles hold the potential to transform transportation by offering eco-friendly Read more [...]
Market Research

Top Seven Successful Artificial Intelligence Segments (AI) – AI and its Potential Impacts in the Coming Days

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Artificial Intelligence (AI) is causing a revolution in industries and fuelling innovation in various sectors.  Its integration has led to a remarkable transformation in the mobile app market, elevating user experiences across diverse domains.  In today's fast-paced world, mobile apps have become an indispensable part of our daily routines.  Let's delve into some highly successful AI applications, including chatbots, virtual assistants, education, personal finance, health and wellness, navigation, Read more [...]
Business Consulting

EdTech Industry – Technology Change will Bring Higher Growth for India EdTech in 2024 – 28

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Educational technology, often referred to as EdTech, is the amalgamation of computer hardware, software, and educational principles applied to facilitate learning.  EdTech encompasses the practice of integrating technological tools into educational environments to enhance teaching and learning experiences. It aims to improve learning outcomes through the utilization of software, hardware, and digital resources.  EdTech companies develop technology-based solutions that aid educators in delivering Read more [...]
Business Consulting

Indian Prop-Tech Industry Expected to Grow 12% in the Next Five Years 2023 – 27 – DART Consulting

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PropTech refers to the use of technology to innovate and streamline various aspects of the real estate sector, including property buying and selling, renting, property management, construction, and more. Here is an outline of the sub-sectors or elements of PropTech. PropTech industry has undergone substantial growth and transformation in recent years. Elements of PropTech   PropTech Category Description Property Management and Operations Technologies and software to streamline Read more [...]
Market Research, Uncategorized

Health-Tech Industry and Digital Health – Healthtech Market in India to growth 25% in the Years 2023 – 28 – DART Consulting

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The convergence of healthcare and technology, often referred to as "Digital Health," has revolutionized the healthcare sector globally.  In India, this transformation is evident through various applications and innovations that aim to improve healthcare accessibility, affordability, and quality.  Here is a quick explanation of Digital Health. Components of Digital Health Application Description Telemedicine Leveraging telecommunications technology to provide remote healthcare Read more [...]
Business Consulting

Leather Industry and Ethiopia – Interesting facts on Ethiopia’s Leather Industry, Challenges, Opportunities, and Future Prospects

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Leather has been an important industry sector of Ethiopia's economy for decades, with the country being home to some of the world's finest quality raw materials for leather production.  However, despite this advantage, the industry was largely underdeveloped and lacked modern technology and infrastructure, resulting in a significant gap between the country's potential and actual leather production.  Recognizing the potential of the sector, the Ethiopian government initiated a number of initiatives Read more [...]