Tag Archives: Marketing Plan

The Importance of a Financial Forecasting in Business Plans – Main Components of Financial Forecasts

Business planning is vital for the survival of any business and it is a strategic tool for entrepreneurs.  A well-documented business plan helps to focus on most important activities to make an enterprise to succeed.  A good business plan will have both short-term and long-term objectives which the management needs to focus on to achieve the same per the time scale. Financial planning and forecasting give life to Business Plan.  The financial planning includes various financial statements that Read more [...]

Overview of Pharma Industry in India

India is among the leading global producer of generic medicine and vaccine, contributing to 20% of the total global demand by volume in 2018.  The country also has a large pool of scientists and engineer who have the potential to steer the industry ahead to an even higher level.  Over 80% of the antiretroviral drugs used globally to combat AIDS are supplied by Indian pharmaceutical companies. Data collection and Survey shows medicine spending in India is projected to grow 9-12% over the next five Read more [...]