Smartphone turned out to be the most demanded electronic device now days and it turned out that owning smartphone is not just necessary but it becomes a norm.  Change in technology, and rising disposable lead to increase in spending in entertainment and the growth of smartphone segment. The brands from China have 54% share in the smartphone market in India.  The market in India is controlled by two companies, Xiaomi and Samsung controlling around 50% of market share.   In 2018 Xiaomi surpassed Read more [...]