Case Study - Lead Generation for Product and Services

Open source software (OSS) is computer software with its source code made available. The copyright holder provides the rights to change and distribute the software to anyone and for any purpose. Open-source software is usually developed in a public, collaborative manner.

Problems

The client had created an application in Open Source and wanted to test the market. The client from the US wanted DART to identify qualified people, research institutes, and product companies associated with the following software - “open source”, “open standards” and “open innovation”.

Methodologies

DART Analysts studied the requirements and prepared a plan to identify the contacts with direct email ids. DART listed out the companies and research institutes associated with the mentioned software. Thereafter, DART identified the names of the CLevel functionaries in the identified organizations. DART provided the client with the names of the people, their designations and contact details. An example of such work is as follows:

DART’s Lead Generation Services for Product Promotion

DART offers customized lead generation services that identify new prospective customers for the products and services the client is offering. DART identifies leads through data research, search engines promotion methods, email campaigns, and through other online methods such as advertisements and even off-line promotions. DART’s methods have proven successful for clients across the world.

Case Studies

Data Mining – Blogs Listing & Tracking Authors

Electronic commerce, commonly known as e-commerce, is a type of industry where the buying and selling of products or services is conducted over the Internet.A blog is similar to a personal diary, where the author may record any topic of general interest.

Event Research and Business Promotion

An event is a public assembly for the purpose of celebration, education, marketing or reunion.Education and career events conduct education fairs, job fairs, workshops, seminars, debates, contests, competitions.

Lead Generation and Prospect Profiling for Product Promotion

Payroll software is generally sourced by companies and is used to calculate the compensation of its employees. The payroll of an employee includes his salaries, bonuses, taxes and deductions.

Lead Generation - Contact Database Building

A restaurant chain with multiple locations in the US wanted to find new ways to expand their contact database. This was to improve the reach of their seasonal promotions to the target audience to get better results out of such promotions.

Keywords of the Week

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