DART Views is a forum introduced by DART Consulting where Analysts of DART, as well as Market Analysts from any other sector, can express their opinion on contemporary issues based on marketing strategy and data analytics.

Predicting Business Success through Talent Analytics

Prediction is an opportunity to look at the undesirable or unintended consequences of a trend before it becomes part of the new normal. The game of forecasting is not just about being right. A contentious prediction can also start a conversation about the future we actually want, and even mobilize us to change course if we don’t like where we are heading.

Download here

Analytics and its Application to Net Promoter Score (NPS)

NPS survey and score has become a critical business outcome with important financial implications for the firms. The start-up culture with its customer-centricity and growth concept give importance to NPS which helps to understand the customers’ sentiment towards the firm. NPS has become a trending metric in SaaS due to its easy implementation with mostly digital interface leading the firms to use it as a KPI and benchmark it against other firms.

Download here

Political Corruption in India Since Independence - An Analysis of Major Scams, Trends and its Implication on Indian Economy

Corruption is a symptom of fundamental institutional weaknesses. Corruption is an intractable problem in India which can only be controlled, but not totally eliminated. Corruption is a global problem that all countries of the world have to confront. India is losing its immense growth opportunity due to uncontrolled corruption. The loss due to corruption has been estimated to be in the range of 4% to 250% of India's GDP which is quite shocking.

Download here

Will IoT be the Next Opportunity for India??

For a technocrat, the IoT is an ecosystem of IP-connected devices that can deliver significant business benefits all over the world. There is a general belief among the industry that the IoT will generate trillions of dollars in the forth coming years. It is true that the IoT has a huge potential to bring considerable savings, and it will bring along higher efficiency into the existing processes. Ultimately, the IoT is expected to boost up the overall productivity. Definitely, these beliefs around IoT will open u doors for numerous innovations which will ultimately result in setting up of hundreds of start-ups. One can expect mushrooming of a set of ancillary businesses around IoT services as well. Further the increased spending on R&D will open up other revenue streams for entrepreneurs..

Download here

National Youth Policy of India 2014: Does it Meet Aspirations of Next Gen?

The population of India is expected to reach 1.3 billion by 2020. The median age of the population will be 28 years by 2020which is considerably less than the expected median age of China (37 years). Along with the increase in overall population, India’s working population that majorly comprises youth is also increasing proportionately. India’s working population is projected to reach 592 million by 2020.

Download here
header button